Johnny Depp and some of the characters he has played in his career: Jack Sparrow, Edward Scissorhands, Victor Van Dort from Corpse Bride, Sweeney Todd.
I added some other references to other movies in the background: Headless Horseman from Sleepy Hollow, the knife in the ground and the write on the wall for From Hell, the sign and the dripping blood "scars"on the left side of the wall are for Friday The 13th.